[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.spov.cz\/je-virtualni-sidlo-firmy-stejne-dulezite-jako-to-kamenne\/#Article","mainEntityOfPage":"https:\/\/www.spov.cz\/je-virtualni-sidlo-firmy-stejne-dulezite-jako-to-kamenne\/","headline":"Je virtu\u00e1ln\u00ed s\u00eddlo firmy stejn\u011b d\u016fle\u017eit\u00e9 jako to kamenn\u00e9?","name":"Je virtu\u00e1ln\u00ed s\u00eddlo firmy stejn\u011b d\u016fle\u017eit\u00e9 jako to kamenn\u00e9?","description":"Mnoho z n\u00e1s si to ani neuv\u011bdomuje, ale ne\u017eijeme ji\u017e pouze v re\u00e1ln\u00e9m sv\u011bt\u011b, n\u00fdbr\u017e i v tom virtu\u00e1ln\u00edm, a to prost\u0159ednictv\u00edm internetu. Tento v\u00fdvoj se urychlil p\u0159edev\u0161\u00edm d\u00edky tomu, \u017ee dnes m\u00e1 p\u0159\u00edstup k n\u011bmu prakticky ka\u017ed\u00fd. Ceny star\u0161\u00edch model\u016f chytr\u00fdch mobiln\u00edch telefon\u016f nejsou nijak vysok\u00e9, a mnoho ve\u0159ejn\u00fdch m\u00edst, jako jsou nejr\u016fzn\u011bj\u0161\u00ed restaurace, […]","datePublished":"2020-12-20","dateModified":"2023-09-20","author":{"@type":"Person","@id":"https:\/\/www.spov.cz\/author\/#Person","name":"","url":"https:\/\/www.spov.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/40b5f3ce562f556955b189273c919e65fd2efecc17411a60d9172af88d0e5d58?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/40b5f3ce562f556955b189273c919e65fd2efecc17411a60d9172af88d0e5d58?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"spov.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.spov.cz\/wp-content\/uploads\/blog1_10_10_10_3.jpg","url":"https:\/\/www.spov.cz\/wp-content\/uploads\/blog1_10_10_10_3.jpg","height":0,"width":0},"url":"https:\/\/www.spov.cz\/je-virtualni-sidlo-firmy-stejne-dulezite-jako-to-kamenne\/","about":["Slu\u017eby"],"wordCount":426,"articleBody":" Mnoho z n\u00e1s si to ani neuv\u011bdomuje, ale ne\u017eijeme ji\u017e pouze v re\u00e1ln\u00e9m sv\u011bt\u011b, n\u00fdbr\u017e i v tom virtu\u00e1ln\u00edm, a to prost\u0159ednictv\u00edm internetu. Tento v\u00fdvoj se urychlil p\u0159edev\u0161\u00edm d\u00edky tomu, \u017ee dnes m\u00e1 p\u0159\u00edstup k n\u011bmu prakticky ka\u017ed\u00fd. Ceny star\u0161\u00edch model\u016f chytr\u00fdch mobiln\u00edch telefon\u016f nejsou nijak vysok\u00e9, a mnoho ve\u0159ejn\u00fdch m\u00edst, jako jsou nejr\u016fzn\u011bj\u0161\u00ed restaurace, n\u00e1kupn\u00ed centra \u010di n\u00e1m\u011bst\u00ed nab\u00edz\u00ed wi-fi p\u0159ipojen\u00ed zdarma.Na s\u00edti dnes kouk\u00e1me na filmy, sch\u00e1z\u00edme se s rodinou i p\u0159\u00e1teli, nakupujeme, zkr\u00e1tka d\u011bl\u00e1me v\u0161e, co prov\u00e1d\u00edme v b\u011b\u017en\u00e9m \u017eivot\u011b. A to v\u0161e z pohodl\u00ed domova. Nelze se tedy divit, \u017ee obchodn\u00edci tento v\u00fdvoj sleduj\u00ed a \u017ee se mu tak\u00e9 p\u0159izp\u016fsobili. V\u00fdsledkem je, \u017ee prakticky ka\u017ed\u00e1 firma m\u00e1 svou vlastn\u00ed webovou str\u00e1nku.Ot\u00e1zkou v\u0161ak je, zda je toto virtu\u00e1ln\u00ed s\u00eddlo firmy skute\u010dn\u011b nezbytn\u00e9. Koneckonc\u016f, nen\u00ed to tak dlouho, co se v\u011bt\u0161ina p\u0159edev\u0161\u00edm t\u011bch men\u0161\u00edch rodinn\u00fdch podnik\u016f spokojila s klasickou kamennou prodejnou, a sta\u010dilo jim to. P\u0159itom dnes m\u00e1 i ten nejmen\u0161\u00ed obch\u016fdek v nejzapadlej\u0161\u00ed vesni\u010dce sv\u016fj web. Nen\u00ed to zbyte\u010dn\u00e1 ztr\u00e1ta pen\u011bz?Na prvn\u00ed pohled to tak skute\u010dn\u011b m\u016f\u017ee vypadat, av\u0161ak v tomto p\u0159\u00edpad\u011b by \u0161lo o omyl. Prakticky ka\u017ed\u00fd dnes toti\u017e vyhled\u00e1v\u00e1 informace o sv\u00e9m obchodu \u010di o dan\u00e9 firm\u011b, jako je nap\u0159\u00edklad otv\u00edrac\u00ed doba \u010di nejr\u016fzn\u011bj\u0161\u00ed promo\u010dn\u00ed akce, pr\u00e1v\u011b na internetu. A pokud tam nebude uvedena, je to prakticky, jako by neexistovala.Tento efekt je tak velk\u00fd, \u017ee skute\u010dn\u011b i u mal\u00fdch prodejen se t\u00edmto n\u00e1v\u0161t\u011bvnost zna\u010dn\u011b zvy\u0161uje. A pr\u00e1v\u011b pro n\u011b to m\u016f\u017ee znamenat rozd\u00edl mezi \u00fasp\u011bchem a krachem. I kdy\u017e toti\u017e maj\u00ed sv\u00e9 st\u00e1l\u00e9 z\u00e1kazn\u00edky, p\u0159edev\u0161\u00edm z \u0159ad star\u0161\u00edch lid\u00ed, kte\u0159\u00ed internet nepou\u017e\u00edvaj\u00ed, je nutn\u00e9 si uv\u011bdomit, \u017ee pr\u00e1v\u011b tito sta\u0159\u00ed lid\u00e9 si nebudou moci chodit nakupovat v\u011b\u010dn\u011b.Je tedy jasn\u00e9, \u017ee m\u00edt vlastn\u00ed webovou str\u00e1nku se rozhodn\u011b vyplat\u00ed. A vzhledem k tomu, \u017ee dnes je mo\u017en\u00e9 m\u00edt ji i zadarmo a bez znalosti programovac\u00edho jazyka, skute\u010dn\u011b nikomu nebr\u00e1n\u00ed, aby si ji vytvo\u0159il.                                                                                                                                                                                                                                                                                                                                                                                                 "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Je virtu\u00e1ln\u00ed s\u00eddlo firmy stejn\u011b d\u016fle\u017eit\u00e9 jako to kamenn\u00e9?","item":"https:\/\/www.spov.cz\/je-virtualni-sidlo-firmy-stejne-dulezite-jako-to-kamenne\/#breadcrumbitem"}]}]